Communications Timeline

GiveGab provides this content to all their giving day clients. Connecticut Community Foundation encourages you to explore these resources and use pieces that are relevant for your particular organization.

Download a comprehensive communication guide to prepare for Give Local Greater Waterbury and Litchfield Hills!



Major Milestones

The Give Local Greater Waterbury and Litchfield Hills team will:

  • Encourage nonprofits to sign up for Give Local Greater Waterbury and Litchfield Hills
  • Network with and recruit local community nonprofit leaders to expand and amplify Give Local Greater Waterbury and Litchfield Hills’s message to nonprofits, donors and sponsors

You should:

  • Sign up for Give Local Greater Waterbury and Litchfield Hills and customize your profile
  • Assemble your Give Local Greater Waterbury and Litchfield Hills team and involve them in planning how your Give Local Greater Waterbury and Litchfield Hills campaign will complement your annual fundraising strategy
  • Attend a webinar to learn about Give Local Greater Waterbury and Litchfield Hills, how to promote your Give Local Greater Waterbury and Litchfield Hills campaign, and how to recruit and utilize peer-to-peer fundraisers
  • Discover all the resources available for you to use in your nonprofit toolkit

The Give Local Greater Waterbury and Litchfield Hills team will:

  • Spread the word to wider audiences about Give Local Greater Waterbury and Litchfield Hills
  • Offer more trainings and resources to nonprofits participating in Give Local Greater Waterbury and Litchfield Hills

You should:

  • Craft your campaign story. Why should donors give to you on Give Local Greater Waterbury and Litchfield Hills? Watch our Storytelling Training Video to learn more!
  • Recruit fundraising champions for your campaign.
  • Let your volunteers know you’re participating in Give Local Greater Waterbury and Litchfield Hills and you need their help in extra special ways! Give them meaningful assignments to fully engage them.
  • Develop your messaging plan for the next two months to ensure your donors know you are participating in Give Local Greater Waterbury and Litchfield Hills on April 23-24. Download the email and social media timelines in the Nonprofit Toolkit to get a head start!


The Give Local Greater Waterbury and Litchfield Hills team will:

  • Continue promoting Give Local Greater Waterbury and Litchfield Hills to nonprofits across the region

You should:

  • Send out a save the date email and social media post to all of your supporters! Download the Give Local Greater Waterbury and Litchfield Hills “Save the Date” graphic from the Nonprofit Toolkit to make sure your messages stand out!
  • Engage your fundraising champions. Teach them fundraising best practices.

The Give Local Greater Waterbury and Litchfield Hills team will:

  • Heavily promote Give Local Greater Waterbury and Litchfield Hills to all media outlets across the region
  • Finalize partnerships with local businesses to benefit every nonprofit participating in Give Local Greater Waterbury and Litchfield Hills

You should:

  • Post on social media regularly about Give Local Greater Waterbury and Litchfield Hills, using the hashtag #givelocalGWLH
  • Email your supporters with additional details about Give Local Greater Waterbury and Litchfield Hills. How do they give? Why should they give? When should they give?
  • Ensure your campaign story and messaging are ready to go. Make a test donation to make sure you understand the process.


The Give Local Greater Waterbury and Litchfield Hills team will:

  • Heavily promote Give Local Greater Waterbury and Litchfield Hills to all media outlets across the region
  • Provide 24-hour support to all nonprofits and their supporters

You should:

  • Post on social media regularly about Give Local Greater Waterbury and Litchfield Hills, using the hashtag #givelocalGWLH
  • Email your supporters with updates and how they can help your Give Local Greater Waterbury and Litchfield Hills campaign
  • Thank your supporters in real-time on social media, in emails, or give them a call!
  • Celebrate!

The Give Local Greater Waterbury and Litchfield Hills team will:

  • Share statistics from Give Local Greater Waterbury and Litchfield Hills, including nonprofit success stories, and describe the powerful change that will happen as a result of the generous donations to local nonprofits.

You should:

  • Share the results from your Give Local Greater Waterbury and Litchfield Hills participation and what those results mean.
  • Thank your donors and let them know exactly what their donations mean for your program.
  • Send handwritten notes to your fundraising champions and your Board for their assistance.
  • Send periodic updates on how the donations you received are being used. Keep your donors engaged by letting them know how their money is benefiting your organization and your cause.
  • Engage with your donors on GiveGab after Give Local Greater Waterbury and Litchfield Hills by posting volunteer opportunities, fundraising, and hosting events!




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